What's Google adsense

Earn money from relevant ads on your website


What's AdSense?


Google AdSense is the program that can give you advertising revenue from each page on your website—with a minimal investment in time and no additional resources.
AdSense delivers relevant text and image ads that are precisely targeted to your site and your site content.










And when you add a Google search box to your site, AdSense delivers relevant text ads that are targeted to the Google search results pages generated by your visitors’ search request.








AdSense's advantages
AdSense is simple to join.
It's easy to paste a bit of code into your pages.
It's free to join.
You don't have to spend time finding advertisers.
Google provides well written, highly relevant ads - chosen to closely match the content on your pages.
You don't have to waste time choosing different ads for different pages.
You don't have to mess around with different code for various affiliate programs.
You're free to concentrate on providing good content and Google does the work of finding the best ads for your pages from 100,000 AdWords advertisers.
It's suitable for beginners or marketing veterans.
AdSense provides simple, easy-to-understand stats.
If you have affiliate links on your site, you ARE allowed to add AdSense ads. However, with your affiliate links, you must not mimic the look and feel of the Google ads.
You can filter up to 200 URLs, so you can block ads for sites that don't meet your standards. You can also block strong competitors.
Inevitably, AdSense is competing strongly for space on web sites with all other revenue sharing opportunities.
If you own a small web site you can plug a bit of AdSense code into your site and almost instantly relevant text ads that are likely to appeal to your visitors will appear on your pages.
If you own several sites, you need apply only once. This makes AdSense much simpler than joining a bunch of affiliate programs.
As you can see, I'm really keen on this revenue sharing service.
.

Disadvantages
One problem is inappropriate ads. You don't want spammy junk advertised on your site. Google's standards probably aren't as high as yours. You can filter out 200 URLs, but in some industries that won't be enough.
The stats Google supplies are inadequate. They're easy to understand at a glance. However, they don't tell you exactly which ads people are clicking on, or which keywords are involved. That's frustrating.
Also, I'd like to be able to identify and block ads that have very low payout rates, without doing a lot of sleuthing and messing around.
The ad panels say "Ads by Google" - free advertising for Google. You don't earn anything if someone clicks on that link.
The minimum payout is $100, which is regarded as too high by sites which don't receive much traffic. That won't worry experienced webmasters.
Also, sites that want to display AdSense ads may not include "other content-targeted and/or text-based ads on the pages displaying AdWords ads." However, human beings review the sites. Rejected sites have been able to appeal successfully.
Another disadvantage is that Google doesn't allow you to share your stats with other webmasters. The AdSense Terms and Conditions say:
"Confidentiality. You agree not to disclose Google Confidential Information without Google's prior written consent. 'Google Confidential Information' includes without limitation: ... (b) click-through rates or other statistics relating to Site performance in the Program provided to you by Google..."
That's really weird. Web site owners need to be able to share such information and discuss successes and failures.
A big disadvantage of the service is that Google doesn't say how much its AdSense partners will receive. You'll just receive an unknown share of the revenue.
Only a company with the goodwill and respect Google has earned could get away with such a cheeky offer.

How to setup Google Adsense

Steps to earn money from Google Adsense program

Obtain and Activate Google Adsense Account for your web site.
Obtaining the Goolge Adsense Account for your website is the first step towards earning money from Google Adsense. Before applying for the Google Adsense make sure that your site is working properly and there in no dead links. To apply for Google Adsense account visit http://www.google.com/adsense and fill out the application form and confirm an email that Google will send you. If you own several sites you need to apply only once. After this Google will evaluate your site and follow-up with you email within 2-3 days. If your application is accepted you will be able to login to your ad sense account.


Placing Google Adsense Ads on your web site
The next step is to place adds on your website. Logon to your Adsense account and select the appropriate ads for your web site.

Generating your ad code

Once inside your adsense account, you can start generating your add code code to add to your blog. First, click the AdSense Setup tab. From this page, you'll be guided to choose the type of ads you'd like to use and customize them.

1. Ad Format: the ad format is the shape of your ads. There are a number of formats to choose from, ranging from single ad blocks to skyscrapers and banners. All of the available formats are displayed on the Ad Formats page - check them out.
Once you've decided on a format that will suit your pages, select it from the drop-down menu.

https://www.google.com/adsense/static/en_US/AdFormats.html








2. Color Palettes: Color palettes allow you to customize the look of the ads on your page by selecting colors for the background and text elements. You can create up to 200 custom color palettes by following the steps below:
* From the drop-down list, select a pre-existing color palette to start with
* Select the Border radio button, then click the corresponding color to generate a color table and assign a border color. The preview ad will update to show your current selection.
* Repeat for each element of the ad - background, title, text, and URL.
* Once you've designed a color palette to your liking, click Save as new palette to store this palette for later use.



Tip: You can select up to 4 color palettes by holding down the Control key (for Windows users) or Command key (for Macintosh users) while you select palettes. This will make you ads look different (based on those 4 color palettes) everytime the page is loaded.





Pasting your code to your blog

Now that you've generated your ad code, it's time to add it to your blog. You'll see your code in the AdSense Code box. This is the code that you will cut-and-paste directly into your blog template or blog entry. You can place up to three ad units to your blog by adding multiple instances of the ad code.
There are 2 places where you can add these codes to your blog. Through the template, or inside your entries.

Editing your Template

To edit your template, login to your account then click on your Blog's Settings. Click on Template from the menu above.

Here comes the fun part, you will be taken to an HTML editor. Yup! HTML, I'm sure you've heard of it. It's what's behind a website. Your internet browser reads it and translates it into the normal webpage that you see (with all the pictures and the fonts and the colors, amazing isn't it?).

Now look for the tag in your template. Anything that is displayed in your web browser is inside the BODY tag, that is, inside and . So you will need to paste your ad code inside it (this might require some playing around, the preview template feature becomes very useful).


a. If you want your Google ads to be at the top of your blog, place your code right after .

b. If you want to place it at the bottom of your blog, place your code just before , which should be near the bottom of your HTML editor.



c. You can place it on both the top and the bottom of your blog, since Google allows you to display upto 3 ads on a single page.

d. You may center your ads by placing a
at the beginning of your ad code and a
at the end of your ad code. Save your template and off you go.


Placing your ads inside your entries

You may also place your code inside your blog entries to make your ads more visible, hence, more effective. You will still need some HTML editing to do this, but this is much much easier than editing your template. Here's how to do it.

Create a new entry or edit an existing entry (visit the FAQ page for instructions on how to do this), while on the edit entry page, tick on the HTML checkbox, it's at the top of the editor, just beside the "Font" box. You will then see the HTML code of your entry (again a bunch of jibberish). You may now paste the code at the top, to place the ads at the beginning of your entry, at the bottom, to place it at the end, or in between paragraphs (you'll see a
at the end of each paragraph). Now a little bit of add code tweaking (don't worry nothing major):
In your add code find "" (before ) and remove it as well.
Once you are done, save and publish your entry.

Make sure that you don't exceed the 3 ads per page limit Google has placed or they might not send you your cheque. What you can do is just place upto 3 ads per 20 entries only (or the number of entries your blog is displaying per page, you can change this in your blog's settings.)

After all this, view your blog just to make sure everything is in its proper place. And just sit back, relax and wait for the mailman to bring you your cheque! Of course, this may take months depending on the number of visitor's your blog has. Once again, don't try cheating by clicking on your own ads, Google will know if you've been busy with your mouse and ban you from their program.


Placing the Ads correctly is very import for good earnings. The best placement for Google Adsense ads varies from page to page, depending on the content. The best place to place Google Adsense Ads is wherever the web site visitor will be looking.

Ads on the Top of the Page
Advertisements at the top of the page perform well. Chose the ads format which mixes with your page color and style. For example if your web page has a white background color and default color of your links is blue, then you remove the border from Adsense, make the ads background color white.

Ads on the bottom of the Page
Ads on the bottom of page does not perform well. So, don't concentrate on the bottom page ads




Ads on the right bar
Usually the right bar is for web site navigation, usually right side ads performs best.



Ads on the left bar
The left bar ads performance is also good.

You can learn about this from https://www.google.com/support/adsense/bin/static.py?page=tips.html&gsessionid=HyRs2QlabOI.



Monitor You Earning
Now your web site is earning for you. Your web site will earn while you are sleeping. You can logon to the Google Adsense account and check your earnings.

How much will I earn through this program?

How much will I earn through this program? The AdWords ads you are able to display on your content pages are cost-per-click (CPC) ads. This means that advertisers pay only when users click on ads. You'll receive a portion of the amount paid for clicks on AdWords ads on your website. Although we don't disclose the exact revenue share, our goal is to enable publishers to make as much or more than they could with other advertising networks."
So the only way to know how much you'll earn is to try it and see. If you want to bail out, all you have to do is remove the code from your site.
Don't put all your eggs in the AdSense basket. If Google discovers fraudulent clicks on ads appearing on your pages, it can dump your site from the service, and refuse to pay you all revenue owed. Some webmasters who claim total innocence have had this happen to them.
Google has made several changes to its AdSense FAQ, clarifying varying things. For example, it IS possible to apply for separate accounts for separate web sites. I've done so, and checked with Google that it's OK in my case. Read the rules - they look ambiguous to me. If in doubt, ask first!
Some time after the launch of AdSense, Google added "channels" which improve the tracking. I strongly recommend that you experiment with these.
Sites with "excessive advertising" are being rejected.



How do I get paid?
You get paid whenever someone on your site clicks on one of the AdSense ads. Advertisers can also bid to appear on your site on a CPM (cost per thousand impressions) basis. Both CPC and CPM bids compete in our AdWords program to ensure that you optimize your ad revenue.

Electronic Fund Transfer (EFT)
We have an EFT payment system available in a number of countries, which will help get your AdSense earnings delivered directly to your bank account every month without any additional effort.

How much do I get paid?
How much you earn depends on a number of factors including how much an advertiser bids on your site -- you'll receive a portion of what the advertiser pays .The best way to find out how much you'll earn is to sign up and start showing ads on your web pages.

How to boost your google adsense

Adsense experts boost adsense income with effective keyword research. It is not far-fetched to say that keyword research should be an integral part of the overall strategy for anyone hoping to build a steady income using Adsense. Here are some powerful keyword research tips to boost adsense income:


Boost Adsense Income Tip 1
Write good and quality content
The best Adsense Secret is to start write good content. Good content will increase the visitors stay on your website and the chances to clicking on ads become high. Good and quality content is like by search engines, so you site will also start getting hits from search engines. By means of writing quality content your site popularity will increase and you will start getting more money from Google Adsense program.



Boost Adsense Income Tip 2 – Use Keyword Tools

There are many keywords tools both free and paid to research for profitable keywords. Frankly, people have managed with free tools, but it takes much longer and is more tedious. However, for a beginner, it is a great way to get dirty with keyword research. The most popular free online keyword research tools like:

1. Google Adwords Keyword Research Tool

Go to https://adwords.google.com/select/KeywordToolExternal

2. Overture Keyword Tool

Go to http://inventory.overture.com

3. WordTracker

Go to http://www.wordtracker.com/free-trial.html (Free Trial)

4. NicheBot

NicheBot and WordTracker have paid versions too which are more powerful and reveals a lot more about the keywords you are researching. Another free windows-based tool which I personally love is GoodKeywords. If you are looking for most robust tools, try KeywordElite or even SEOElite.

Boost Adsense Income Tip 3 – Compile a Master Keyword List

Target 5 to 10 keywords for your Adsense website to optimize for. Do a quick check with the Overture Keyword Tool. Run the main keyword relevant to your website and find at least 5 secondary keywords that have more than 1000 searches every month.

Boost Adsense Income Tip 4 – Optimize for Long-Tail Keywords

Optimizing your website for long-tail keywords can boost adsense income by a great measure. Avoid extremely competitive keywords like ‘make money’, ‘internet marketing’ or ‘credit repair’. Go for long-tail keywords like ‘make money for retirees’, ‘internet marketing for beginners’ or ‘credit repair tips’. Aim for keywords with less than 2 million search results and less than 3000 searches when in quotes. These are keywords that are not as competitive but yet have a moderate demand. Your website would be able to score well in the search engines, and optimization would be much easier.

Boost Adsense Income Tip 5– Steal from Competitors

This is quite blackhat but is an extremely powerful secret used to bypass hours of research.

a. Type in your main keywords in the Google search engine.

b. Copy down the URL of the top 10 search results at Google.

c. Visit the No.1 site and go to your internet browser, under the ‘View’ feature, click on ‘Page Source’. Copy the keywords in the keyword meta-tags and paste onto a notepad file.

d. Repeat this for all the websites.

Essentially, in website architecture, the meta-tags are critical for your overall SEO. Webmasters, especially the top experts would stuff the meta-tags with keywords they are optimizing for. They should have done enough in-depth keyword research to rank well in the search engines. These keywords should be worth gold to you.

Boost Adsense Income Tip 6-Adsense Ads format
Tweak your adsense ads format to best suit your website design and theme.

Boost Adsense Income Tip 7-Placement of Ads within content
Placement of ads within the content of your web page performs well, so place the ads in between content of your webpage.

Boost Adsense Income Tip 8-Ads color and background
Use the ads without background color and borders. The ads without background, color and borders performs well.

What's Google adsense

Earn money from relevant ads on your website


What's AdSense?


Google AdSense is the program that can give you advertising revenue from each page on your website—with a minimal investment in time and no additional resources.
AdSense delivers relevant text and image ads that are precisely targeted to your site and your site content.










And when you add a Google search box to your site, AdSense delivers relevant text ads that are targeted to the Google search results pages generated by your visitors’ search request.




AdSense's advantages
AdSense is simple to join.
It's easy to paste a bit of code into your pages.
It's free to join.
You don't have to spend time finding advertisers.
Google provides well written, highly relevant ads - chosen to closely match the content on your pages.
You don't have to waste time choosing different ads for different pages.
You don't have to mess around with different code for various affiliate programs.
You're free to concentrate on providing good content and Google does the work of finding the best ads for your pages from 100,000 AdWords advertisers.
It's suitable for beginners or marketing veterans.
AdSense provides simple, easy-to-understand stats.
If you have affiliate links on your site, you ARE allowed to add AdSense ads. However, with your affiliate links, you must not mimic the look and feel of the Google ads.
You can filter up to 200 URLs, so you can block ads for sites that don't meet your standards. You can also block strong competitors.
Inevitably, AdSense is competing strongly for space on web sites with all other revenue sharing opportunities.
If you own a small web site you can plug a bit of AdSense code into your site and almost instantly relevant text ads that are likely to appeal to your visitors will appear on your pages.
If you own several sites, you need apply only once. This makes AdSense much simpler than joining a bunch of affiliate programs.
As you can see, I'm really keen on this revenue sharing service.
.

Disadvantages
One problem is inappropriate ads. You don't want spammy junk advertised on your site. Google's standards probably aren't as high as yours. You can filter out 200 URLs, but in some industries that won't be enough.
The stats Google supplies are inadequate. They're easy to understand at a glance. However, they don't tell you exactly which ads people are clicking on, or which keywords are involved. That's frustrating.
Also, I'd like to be able to identify and block ads that have very low payout rates, without doing a lot of sleuthing and messing around.
The ad panels say "Ads by Google" - free advertising for Google. You don't earn anything if someone clicks on that link.
The minimum payout is $100, which is regarded as too high by sites which don't receive much traffic. That won't worry experienced webmasters.
Also, sites that want to display AdSense ads may not include "other content-targeted and/or text-based ads on the pages displaying AdWords ads." However, human beings review the sites. Rejected sites have been able to appeal successfully.
Another disadvantage is that Google doesn't allow you to share your stats with other webmasters. The AdSense Terms and Conditions say:
"Confidentiality. You agree not to disclose Google Confidential Information without Google's prior written consent. 'Google Confidential Information' includes without limitation: ... (b) click-through rates or other statistics relating to Site performance in the Program provided to you by Google..."
That's really weird. Web site owners need to be able to share such information and discuss successes and failures.
A big disadvantage of the service is that Google doesn't say how much its AdSense partners will receive. You'll just receive an unknown share of the revenue.
Only a company with the goodwill and respect Google has earned could get away with such a cheeky offer.